New iX3
BMW's new iX3 launch crossed forests, roads and a reservoir near Barcelona, balancing close action with a new-model film's sense of landscape.
For Tempomedia and director Joshua VII, Andriu FPV assigned RAW FPV to the proximity work and Inspire 3 to the wider compositions, including lines barely a metre above open water where precision-driving timing and a clean exit were non-negotiable.
The launch campaign moved through forests, roads and a reservoir landscape, requiring both intimate action and clean premium aerial geography. Some lines ran barely a metre above open water, where recovery options are close to zero, while changing weather and wet conditions affected planning and equipment handling. The imagery also had to carry the significance of a new-model release rather than feel like generic car coverage.
We divided the visual language between RAW FPV for proximity and energy and Inspire 3 for scale and controlled composition. The natural terrain was used to reveal the vehicle and express movement, while the precision-driving work with Wondo kept the car and camera tightly synchronised. The result connected the iX3's launch story to a distinctive sense of landscape and motion.
- Role
- FPV Drone Pilot / Aerial Cinematography
- Director
- Joshua VII
- Cinematography
- Denis Guth
- Production
- Tempomedia
- Location
- Barcelona region, Spain
- Year
- 2025
- Camera
- RED Komodo X · DJI Zenmuse X9
- Lenses
- Laowa 15mm · full Inspire 3 lens kit